Digital Insights - Who We Are

Digital Insights is a specialist consultancy, focused on providing site performance improvement, digital analytics & optimisation services to start-ups and small to medium businesses.

We employ a small regular team of Analytics experts, and have a close network of trusted digital professionals, from clever and talented back-end” and front-end developers, designers and SEO/PPC/Social media professionals to awesome digital strategists.

Gidi Delayahu

Digital Insights was founded in 2015 by Gideon Delayahu. After working with high-end corporate and multinational retail clients for many years, Gideon decided to realise his geeky passion where he can make the biggest difference to clients and drive change.

Gideon is an experienced web analytics and optimisation consultant, with varied skillset gained while working with corporate and household names over the last few years (such as RBS, NatWest, SKY, Selfridges, Lakeland, Kitbag, etc.).

Background: previously an IT service support manager running data-led performance improvement programmes. Gideon has a wide technical background, gained across a range of organisations and technical environments.

Weapon of choice: Excel, good quality coffee.

Interests: Technology and innovation, data visualisation.

Out of work: Juggling, raising children (his own).

Drop Me a Line


i-kan Business Centre, 38 Mill street, Bedford, MK40 3HD

+44 (0)7870 374 018